197 applications for a construction company for finishing houses and apartments

About the project: ALP is a construction company for interior finishing apartments and houses. Geo: Poland, Latvia, Estonia.

Task: to increase the number of clients from Poland, Latvia and Estonia. To attract requests for repairs.

What was done: The priority was determining the optimal target for advertising campaigns and offers. Since the site needed to prepare more traffic, we decided to start Lead Generation. An offer for a repair estimate was used as an offer. After a person left a request, a manager contacted him and made an appointment for measurement.<

The next task was to choose the most targeted audience interest groups. We identified the following interests of the audience: renovation, construction, real estate investment, townhouse, cottage, villas, IKEA, and building repairs.

The offer with the cost calculation worked quite effectively, and it was decided to use all the ads with this offer.

Examples of ads:

Result:

197 leads

25€ cost per lead

4925€ spent budget